Set up my acquisition costs

• Set up my acquisition costs

  What is CAC? The Customer Acquisition Cost (CAC) corresponds to the sum of marketing and sales expenses incurred to acquire a new customer, divided by the number of new customers acquired over the period. Formula applied by Fincome: CAC = (Marketing + sales expenses over the period) / (Number of new customers over the period) By default, the calculation period is 3 rolling months, which smooths out monthly variations in expenses. Since your expense data does not automaticFew readers

Required step: data scoping

• Manage calculation options

  1. Churn recognition Goal: Determine the exact moment when Fincome removes a subscription's MRR after a cancellation. Options: At the cancellation request: the MRR is removed immediately after the termination request. Ideal for a forward-looking view of committed MRR. At the effective cancellation: the MRR is removed at the actual cut-off date (immediate or scheduled). At the end of the last billed period (default): the MRR is kept until the end of the already paidFew readers

• Fincome data vs billing data

  Tracking MRR is essential for companies with a recurring revenue model, in particular to assess the health of your company at a regular frequency. Calculating MRR may seem simple, and can be easily accessible on platforms like Stripe or Chargebee; it is nevertheless an indicator that requires a lot of precision to be reliable and useful, and that is the whole point of the Fincome solution. Differences between the MRR figures from your billing system and those from Fincome may exist. These variFew readers

• Scoping revenue and MRR – ARR

  Why perform a scoping exercise? It lets you compare your internal data (sales, billing, MRR from the ERP, etc.) with Fincome's data, in order to identify where the gaps come from. The goal is to ensure that variations are justified (for example an applied discount, a one-off invoice, a period offset...) and not the result of an integration or configuration error. By regularly scoping your revenue and your MRR/ARR, you gain confidence in Fincome's data and can explain differences to your finanFew readers

Users and roles

• Manage roles

  Fincome lets you configure roles and access for each user invited to your workspace. This allows you to define precisely who can access which chart or data table. This is particularly useful if: You want to invite members of your team to view only part of the data: MRR and its growth for the Sales team, for example You want certain data (salaries, cash balance) not to be accessible to all the collaborators invited to the platform You want to use Fincome as a data room to give your potentiFew readers

• Invite users

  Would you like to invite members of your team, external contributors, or your investors to Fincome? You can do so in a few clicks directly from our interface. From the owner account's interface or an administrator account, go to the "Settings" > "Users" section. A menu listing the users who already have access to your Fincome workspace is displayed. You can add a new usFew readers